Located on the first floor of W Square in Yongho-dong, the newly opened Phoian doesn’t quite hit the mark with authentic Vietnamese food but offers tasty treats nonetheless.

Having missed Vietnamese cuisine, especially banh mi, bun cha, and banh xeo, I really looked forward to try this recently opened restaurant.

Everything started well — a nice high ceiling, a simple, but carefully decorated interior and comfortable furniture make it very inviting. It was also nice to see that they grow some vegetables for ingredients on site.

I really had my hopes up for this place, but to be honest, their dishes I tried were not very close to authentic Vietnamese. However, the lovely bun cha for 13,000 won still brought back memories from my trips to Vietnam.

Their Bulgogi Barbecue Banh Mi, a fusion Vietnamese-style sandwich with Korean bulgogi was a unique mix of flavors and tasted good, but it was not easy to eat because of the way they cut it, so we asked them to try to cut in two pieces next time we went.

Bulgogi Barbecue Banh Mi (8,500 won) & Cafe Sua Da (Vietnamese coffee with condensed milk. 4,000 won)

Perhaps I was too excited about the Vietnamese-style coffee. It was disappointing, a bit far from the one I know in Vietnam, but it was still great to have that option.

The Phoian set for 12,000 won lets you try different kinds of rolls and chicken wings, which is a nice option as a good side or snack for drinking.

Coriander is served separately if you prefer.

There are different kinds of rice noodles on offer including bibim pho, pho nam a cold pho for summer and fried noodles from between 10,500 to 13,500 won. Four kinds of fried rice are served for 13,000 won or 14,000 won. Set menus are also available from 9,000 won to 78,000 won. If your craving Banh Xeo, it’s 15,000 won for a decent-sized portion.

Beverages are available from 2,500 won to 5,000 won including coconut juice and alcohol from 4,000 won to 7,000 won including Saigon Special beer.

Like many of the Southeast Asian eateries, it’s catered a bit more towards Korean tastes, but this place would be good for a light meal, a full meal with different kinds of dishes, or for a comfortable beer after a walk around the area.

While not a chain, there is another location in Lotte Department Store in Seomyeon by the same owner.

Restaurant Information

Phoian 포이안

Open: 11:30 – 22:00 daily (need to check for Seollal and Chuseok holidays)

Address: 1F, W Square, Bunpo-ro 145, Nam-gu, Busan

Phone: 051-622-0034

Take-out: Available

Parking: Available

Reservation: Available